Key Research
The Persistence of Print among University Students: an Exploratory Study
Key Takeaways:
- Digital reading is increasingly replacing print for academic and pleasure reading
- Nearly 92% of participants said that they concentrated best when reading in print
- If cost were the same, 4/5 preferred print for both academic and pleasure reading
- Cost and convenience are primary drivers of digital reading adopted in higher education
LiveMore ScreenLess’ Summary
Four hundred and twenty-nine (429) university students in 5 countries (US, Japan, Germany, Slovakia, and India) were surveyed about their reading practices. Quantitative and qualitative survey data were gathered.
The quantitative findings revealed high levels of affirmation about advantages of reading in print. Nearly 92% said they concentrated best when reading in print, and more than four-fifths reported that if cost were the same, they would prefer print for both schoolwork and pleasure reading. Students reported they were more likely to re-read printed material than digital; they were also more likely to multitask when reading on screen.
Advantages reported for print included ease of annotation and paper’s tactile properties, while among the disadvantages were lack of convenience and expenditure of environmental or monetary resources. The biggest advantage of screen reading was convenience, while the primary disadvantages were eyestrain and distraction.
See general article based on this research: Why do we remember more by reading in print vs. on a screen? Big Think, 2021
Naomi S. Baron, Rachelle M. Calixte, Mazneen Havewala. The persistence of print among university students: An exploratory study. Telematics and Informatics, Volume 34, Issue 5, 2017, Pages 590-604.
Topics: Cognitive Development , Psychological Wellbeing
Year: 2017


